Ethiopian Cargo partners with digital enabler to lift off its digital sales

Ethiopian Cargo partners with digital enabler to lift off its digital sales

●       Ethiopian Cargo turns to digital expert to empower its digital transformation and digital sales

●       Collaboration with will unlock notable global sales potential for Africa’s largest network operator


Addis Ababa | Berlin, 13 May 2023 – Ethiopian Cargo & Logistics Services, the largest air cargo network operator in Africa, and today announced a significant partnership to offer the Ethiopian national carrier’s capacities for instant booking on the air cargo booking marketplace. Comprising its debut digital sales channel, now has an important collaborative role in transforming access to Ethiopian Cargo services for freight forwarders all across the world. Ethiopian Cargo gains’s vast digital sales expertise to enrich and propel its digitalization journey.

Ethiopian Cargo & Logistics is pursuing a trajectory of ambitious growth in its mission to become among the top 20 cargo airlines worldwide by 2035. Operating Africa’s largest air cargo network, the airline currently covers more than 130 international destinations around the world with both belly hold capacity and 69 dedicated freighter services using its modern and young fleets. In addition to its connectivity, Ethiopian Cargo offers forwarders great flexibility, including high-speed and priority shipments.

By joining an established, high-performing digital marketplace, Ethiopian Cargo will grow its visibility with agents worldwide and further enrich its brand into the digital realm. On, the airline can trust that customers receive the very best digital standards for accessibility, online experience and control in the booking of its capacities. Ethiopian Cargo joins over 40 of the world’s leading airlines that leverage as a robust digital sales channel with customer centricity at its core.

Mr. Abel Alemu, Managing Director, Ethiopian Cargo & Logistics Services comments, “Digital sales will become a vital part of our future. Joining forces with is the natural choice when looking for an experienced partner to enable the transition to digital sales. Collaboratively, we will extend Ethiopian Cargo’s reach and launch digital customer experiences at the very top of the league. as a partner that shares our own passion and drive to help boost Ethiopian Cargo to become a digital cargo role model not only for Africa, but internationally”. 

“We are honored to play a pivotal role in the digital transformation of Ethiopian Cargo as its primary digital sales channel. Many thousands of forwarders on now look forward to a new age of access and convenience for its capacities. For Ethiopian Cargo, this key step forward will be instrumental in powering sales and brand growth and seizing more of its huge potential for important freight markets”, adds Moritz Claussen, Founder & Co-CEO of

Ethiopian Cargo & Logistics is now working side by side with experts and relying on insights from cargo.one360, to optimize its offer quality and experiences, and to fully capitalize on the airline’s strengths and exclusive offers for the African continent. will apply its global expertise to ensure that Ethiopian Cargo develops as a strong digital proposition.

Available in 76 countries globally, is long established as the go-to digital choice for airline and agent rates in seconds rather than hours, with instant real time booking. innovation helps both agents and partner airlines to thrive digitally. For example, pro now delivers seamless agent-to-agent bookings, and equips forwarders to raise efficiencies, build trust and win new business around the clock.

Ethiopian Cargo & Logistics is one of the major strategic business units within the Ethiopian Airlines Group. It has demonstrated remarkable performance, growing in excellence and customer service each year and it has been winning global awards for its remarkable performance and service excellence.  

From late Summer 2023, freight forwarders using can book Ethiopian Cargo capacity to a wide range of regions including throughout Africa, Middle East, Asia, Europe and the Americas.

About Ethiopian

Ethiopian Airlines (Ethiopian) is the fastest growing Airline in Africa. In its seventy-six-plus years of operation, Ethiopian has become one of the continent’s leading carriers, unrivaled in efficiency and operational success. In addition to its main hub in Addis Ababa, Ethiopia, it is also pursuing its multi-hub strategy through a hub in Lomé, Togo with ASKY, in Lilongwe, Malawi with Malawi Airlines, and in Lusaka, Zambia with Zambia Airways. Ethiopian commands the lion’s share of the Pan African passenger and cargo network operating the youngest and most modern fleet to more than 150 domestic and international passenger and cargo destinations across five continents. Ethiopian’s fleet consists of ultra-modern and environmentally friendly aircraft such as Boeing 737s, 777s, 787s, Airbus A350-900, and Bombardier Dash 8-400 double cabin with an average fleet age of seven years. In fact, Ethiopian is the first airline in Africa to own and operate most of these aircraft. Having achieved its strategic plan (Vision 2025) ahead of time, Ethiopian is currently implementing a 15-year strategic plan called Vision 2035 that will see it become one of the top 20 most competitive and leading aviation group in the world by providing safe, secure, market-driven and customer-focused Passenger and Cargo Transport and Logistics Services, Aviation Training, Airport Management and Ground Services, MRO and Aerospace Manufacturing and Travel and Tourism Services. As a multi-award-winning airline, Ethiopian has been winning various coveted awards including Skytrax’s ‘Best Airline in Africa Award’ for five consecutive years. The airline has been a Star Alliance member since 2011 and has been registering more than threefold growth in the past 10 years. For additional information, please visit      


Tel: (251-11)517-8913/8165/8907  


Founded in 2017, (Cargo One GmbH) is a platform for booking and marketing air freight capacity. Used in close to 5000 forwarding offices in dozens of countries, offers instantly bookable quotes across 40+ airlines, and was the first booking platform of its kind. Accredited freight agents can search, compare and book in real-time with an immediate booking confirmation. pro enables importers to compare and book rates instantly with other verified forwarding partners 24/7. Export agents can win new business from import agents worldwide, all secured with global non-payment protection.

Operating as a virtual-first company, the team combines international business experience, expertise in B2B technology transformations, and air cargo market knowledge. has partnered with dozens of global airlines such as Lufthansa, IAG Cargo, Singapore Airlines Cargo, Air Canada, LATAM, TAP Air Portugal, Finnair, Etihad, All Nippon Airways, JALCARGO, Nippon Cargo Airlines, Air France KLM Martinair Cargo, Turkish Cargo and Qatar Airways Cargo, while serving a fast-growing user base of freight forwarding companies, including leading players such as Hellmann Worldwide Logistics, Agility Logistics, DACHSER and Flexport. The company won the award for ‘Information Technology for the air cargo industry’ in World Air Cargo Awards 2022 and 2021, the 'International IT Systems Provider of the Year’ Award 2023, 'Air Business of the Year' at the UK Logistics Awards 2022, and an Air Cargo News award in 2020. is a Trustee of The International Air Cargo Association TIACA, the highest level of membership. has raised significant funding to date from internationally prominent investors including Bessemer Venture Partners, Index Ventures, Creandum, Next 47, Point Nine Capital and Lufthansa Cargo.

Press Contact

Richard Stevenson

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